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Rainford Precision – Business Products Showcasing Website

WordPress website with custom filter extension for a company selling a wide range of micro machines and cutting tools.

Cutting edge technology

Our client is a UK based company involved in micro machining, a variety of endmills and drills. A responsive business website was developed showcasing our client’s products. The right tool was made easy to find with extensive search facility after which the client is invited to contact the company.

Find the right tool for every purpose

Our client has a huge portfolio of over 1100 products. To assist buyers with selecting the right product for their purpose, a custom filter extension was developed with a combination of PHP and MySQL. With an easy to use extension, viewers filter out their required product from the huge product database, on the basis of various parameters like material to drill, hole diameter, hole depth and whether coolant is required or not.

Get all required product information and alternatives

For better decision making, the output result based on the applied filters is categorized as ‘most suitable’ or ‘suitable’. Visitors can easily download the product catalog for selected products. They are then invited to select products for enquiry, which can be done with a single button click.

The attractive website brought new visitors for our client. With quick search and filter features in the website, visitors were able to identify required products faster and easier, leading to a decrease in search time per visitor. Also, an increase in the percentage of visitors that made an enquiry was noted.

Technologies Used

  • WordPress

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John Smith, Clinic Photo Mobility, Inc.
  • Custom filter for easy product search
  • Quick enquiry of products
  • Combination of PHP and MySQL

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